Fourth of July Weekend Forecast: DESPICABLE ME 4 ($100M+ 5-Day) to Reign for Holiday Stretch Supported by INSIDE OUT 2 and QUIET PLACE Holdovers

The Minions Return for Another Midsummer Holiday Bow, While MAXXXINE and SOUND OF HOPE Aim for Targeted Audience Success

This report is also published in full on Box Office Theory’s website.

Fourth of July is set to see some fireworks at the box office this year thanks to several openers counter-programming an existing market of holdovers that finally started to provide a variety of content for various audiences in late June.

Here’s our rundown and early forecast for the lo…